human rights

The second-largest U.S. oil company sees itself as a victim, and it's going on a PR offensive to explain why. In an "unusual move," Chevron "has approached the media to offer a briefing" on an upcoming civil trial, "in which it faces charges of wrongful death, civil conspiracy, torture and negligence." The case, Bowoto versus Chevron, was brought by Nigerian villagers and stems from a 1998 incident where the Nigerian military shot at protesters on one of Chevron's offshore platforms. The soldiers were paid by Chevron and flown to the platform in Chevron helicopters, according to EarthRights International. A U.S. district court judge recently concluded that Chevron personnel "were directly involved" in and approved of the attack. Chevron denies the charges, saying the protesters "took Chevron workers hostage and attacked law enforcement when it arrived." Chevron has hired Singer Associates, the San Francisco PR firm that defended the city zoo after one of its tigers escaped its enclosure and killed one person. Chevron's PR push is part of a trend of companies doing more media work around legal cases. The traditional "'no comment' approach" yields "the entire dialog to the other side," explained PR executive Erin Powers.

Pro-Tibet Protest During the OlympicsIn a scathing review of the Chinese government's handling of the Olympics, Jacquelin Magnay writes "there has been the fake singer, the fake fireworks, the fake minority kids (they were all Han, and not from the 55 different ethnic groups as portrayed), the fake press freedoms, fake internet access, fake promises. ... Beijing Olympic vice-president Wang Wei and other International Olympic Committee officials repeatedly claim the press is free to report on the Olympic Games, yet venue managers, under instruction from the organisers, will not allow reporters to ask topical non-sporting questions of Georgian or Russian athletes. Transcripts of the press conference questions about censorship are themselves heavily censored." But, regardless of the edicts from the Chinese government's propaganda unit, "global headlines ... have detailed the screech of armoured personnel carriers, human rights issues, visa restrictions, protest parks, military thuggery, deceptions and trickery."

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When China submitted its bid to host the 2008 Summer Olympics, it promised that journalists would have "complete freedom to report" from the country. However, "sites such as Amnesty International or any search for a site with Tibet in the address could not be opened at the Main Press Center [in Beijing], which will house about 5,000 print journalists when the games open Aug. 8," reports the Associated Press. Now, it turns out that International Olympic Committee (IOC) officials "negotiated with the Chinese that some sensitive sites would be blocked on the basis they were not considered Games related," reports Reuters. A spokesperson for the Beijing Olympics organizing committee said, "We are going to do our best to facilitate the foreign media to do their reporting work through the Internet." Access to websites about groups like the banned Falun Gong will remain blocked, he said, because "Falun Gong is an evil, fake religion." The Chinese government is also requiring hotels to "install and run the Security Management System," reports the Los Angeles Times. U.S. Senator Sam Brownback says the system will actually be used for "invasive intelligence gathering" during the Olympics, according to hotel documents.

Human rights and labor activists protested outside the Washington DC offices of Public Strategies, Inc., claiming that the public relations firm helps the Bridgestone / Firestone Tire Company "deflect attention away from the company's long history of exploiting workers and the environment on its rubber plantation in Liberia." The protest comes shortly after the publication of a report from a Liberian-based organization that alleges that Firestone works with "former President [Charles] Taylor's Anti-Terrorist Unit and other militia forces ... to curb illicit tapping. Some members of this group are allegedly harassing and torturing community members in the name of curbing illicit tapping" of rubber trees. The report also faults Firestone for paying low wages and placing unreasonable quotas on its Liberian workers, among other problems. The head of the Firestone Agricultural Workers' Union of Liberia said there are "ongoing union-management contract negotiations" to address "issues relating to work quota, and also issues relating to occupational health and safety, issues relating to education as well as issues relating to salaries and wages."

The Colorado Coalition for the Homeless plans to hand out free movie tickets, free passes to the Zoo, Denver's Museum of Nature and Science and other cultural attractions to homeless people during the Democratic National Convention August 25-28. They will even provide free bus tickets for the homeless to visit attractions that are beyond walking distance. Day shelters will stay open extended hours during the Convention, and some shelters will set up big-screen TVs so patrons can watch the event. Supporters of the plan say it's going to help the homeless avoid protests and large crowds that will likely fill their usual places, and say it is a "more sanitary and humane" way to take care of the homeless during the Convention. But not everyone is buying that explanation. Some citizens think the plan is an effort to hide the city's homeless during the convention. Some homeless people have shown little enthusiasm for the plan. Denver panhandler Ronnie Wand says he'll believe the free tickets when he sees them, and expects to do time in jail for vagrancy during the convention.

Reacting to a report that revealed American cigarette exports to Iran have risen tenfold during George W. Bush's time in office, Republican presidential candidate John McCain commented, "Maybe that's a way of killing 'em." He followed this by saying, "I meant that as a joke, as a person who hasn't had a cigarette in 28 years, 29 years." McCain's public joke about killing Iranians was the second of his campaign. Last year at a South Carolina campaign stop, when he was asked if there was a plan to attack Iran, McCain responded by saying "You know that old Beach Boys song, Bomb Iran?" He then sang "Bomb bomb bomb, bomb bomb Iran" before discussing what he believed to be the serious threat Iran poses to Israel's national security.

To understand how the Bush administration "could fool tens of millions of Americans, intimidate Democrats, and transform the vaunted Washington press corps from watchdogs to lapdogs," look to the 1980s, suggests Robert Parry. On Consortiumnews.com, Parry publishes the "lost chapter" (pdf) of the Congressional report on the Iran-Contra scandal, which was excised in order to win "the votes of three moderate GOP senators." The chapter details how a "public / private network set out to accomplish what a covert CIA operation in a foreign country might attempt -- to sway the media, the Congress, and American public opinion in the direction of the Reagan administration's policies." The chapter describes a 1983 meeting between CIA director William Casey and PR professionals, including Philip Morris' Bill Greener. The topic was how "to sell a 'new product' -- Central America -- by generating interest across-the-spectrum." Edelman is also mentioned as being paid $92,000 to organize "press conferences and speaking tours by persons supporting the Contras." Another PR firm, International Business Communications, was "awarded a secret contract for $276,186," from the State Department's Office of Public Diplomacy for Latin America and the Caribbean.

"Horrified directors of global marketing giant Young & Rubicam have begun a sell-off of their holdings in Zimbabwe, after learning the company's head was behind Robert Mugabe's election campaign image makeover," reports Rowan Philp. The head of the Zimbabwe firm, Imago Y&R, used "pop culture figures such as rapper Tupac Shakur and reggae icon Bob Marley to 'sex up' a campaign that Mugabe's own advisers called dismal." The firm also designed ads that labeled opposition leader Morgan Tsvangirai as being in "the losers club," claimed that Tsvangirai's party "has a reputation for violence," and mocked British and U.S. leaders. The UK Sunday Times reported that Imago's "benign images" of Mugabe "are a world apart from the cruel reality of Zimbabwe. Assaults with iron bars, clubs and guns were growing more frequent," and "more gruesome murders were recorded as a vicious crackdown against Mugabe's opponents intensified." The violence led the United Nations Security Council to declare it "impossible" for Zimbabwe to hold a fair election on June 27. Tsvangirai and his Movement for Democratic Change party have been receiving PR assistance from Fleishman-Hillard since at least May, reports O'Dwyer's.

Most American cigarette makers, including Philip Morris (PM), have used ammonia in their manufacturing processes for decades, to "puff up" tobacco to increase its volume, highlight certain flavors, help hold together reconstituted tobacco sheet and reduce the amount of nicotine. Lesser known is that tobacco companies use ammonia to "freebase" the nicotine in smoke, essentially turning it into "crack nicotine." Freebase nicotine is absorbed by the body more quickly and easily, resulting in a faster, harder "kick" after lighting up. Using ammonia has allowed tobacco companies to lower the tar and nicotine levels in cigarettes while still keeping smokers addicted, a strategy developed to deal with the health fears surrounding cigarettes. PM was the first to use "ammonia technology," applying it to Marlboros in the 1960s. After the change, Marlboro zoomed from a minor brand to a runaway market success, causing other cigarette makers to scramble to discover PM's "secret." After PM was accused of intentionally manipulating the nicotine deliveries of its cigarettes, the company pointed to all the other uses for ammonia to defend itself against the charge.